ICONIC COTTON JEANS BY LEVI'S 

Levis straight-cut five-pocket jean, non-stretch crop pattern shortened for modern style, five-pocket, medium-weight, cotton denim, coppery metal trim and straight leg.

CHARACTERISTICS 

• Cotton 
• 5 pockets
• Non-stretch 
• Regular leg 
• Model is wearing: 1.75cm / 30 
• Color: Black

THE BRAND 

In 1852 Levi Strauss, an immigrant from Bavaria, opened a haberdashery business in San Francisco, at the height of the California Gold Rush. His day-to-day business enabled him to identify a need among local workers: garments that could withstand anything. Together with tailor Jacob Davis he had the intuition to combine copper rivet reinforcements and an extremely tough fabric, denim: thus in 1873 the first work suit to the waist was born. Today we call that garment "